Traits to look for in a potential franchisor.
Communication: Message delivery and strong communication skills are crucial to a healthy franchise system. Good leaders excel at listening is just as much as talking.
Leadership: Clarity, determination, passion and will to succeed are attributes people want in a management team.
Consistency: Brand standards and consistency in operations foster a strong franchise system.
Passion: You are bringing your passion to your business, expect management to do the same.
Honesty: As partners in business, transparency from “head office” is highly regarded.
Support: A culture of support gives franchisees the confidence to do their job and help grow the network.
Innovation: Businesses and consumers are ever evolving, a strong franchise must recognize key trends and be willing to change or course correct.